Jensen Dental

CLIENT: Jensen Dental  DATES:  2001 – 2015

ABOUT THE CLIENT:  The foundation of a great smile restoration is in the quality of the materials. Jensen Dental was founded on principles that they manufacture and distribute only the best quality dental products at a competitive price.

MARKETING SERVICES PERFORMED: From 2001 to 2008, Greg Cayer served as Jensen Dental’s Manager of Creative Services. Upon moving to Greenville SC in 2008, Greg continued to work remotely with the Jensen marketing department. During that time, he helped in the redesign of the Jensen Dental brand. The result was a brand presence that spoke to the quality of results a lab can expect from their products. Deliverables have included every facet of the company’s marketing needs.

The work performed included a full rebrand in 2008, several versions of their website, product microsites, product lines branding, tradeshow displays, email marketing, internal training materials, product packaging, custom photography, video marketing, event promotional materials, a large number of print/ digital advertising campaigns, and strategic planning.